Social marketing, unlike the traditional or commercial marketing, is engineered to impact the social values of the public. This concept...

Twitter is one of the most popular and widely used social media platforms with more than 500 million users, including...

Defining advertising budgets is a task that can become particularly difficult at times. There is always a tendency to determine...

2.3 million searches are performed on gooogle.com per second every day. Business owners and entrepreneurs benefit from these searches by...

“SEO is dead.” this common statement has made many marketers worry. I mean, with statistics indicating that social media has...

Industry players have over the years come to recognize the immense power that social marketing campaigns wield. Indeed, some of...

A localization strategy is a market technique that takes into consideration important elements, including customer behavior, purchasing habits, as well...

The Social marketing concept states that an organization has the mandate to take care of its target market’s needs. The...

Twitter is one of the most popular and widely used social media platforms with more than 500 million users, including...

Defining advertising budgets is a task that can become particularly difficult at times. There is always a tendency to determine...